ROAD TO OKTOBERFEST - Holo Expedition

We’ll cross three countries, following a route of alpine roads, crystal-clear lakes, mountain landscapes, and ever-changing scenery, until we reach the heart of Bavaria to experience one of the world’s most iconic festivals together: Oktoberfest.

This is a HOLO Expedition: we’ll travel as a crew, sharing the road, the miles, spontaneous stops, BBQs, and evenings gathered around the vans. Day by day, a group of people who have never met before will become part of the same adventure.

Oktoberfest will be one of the highlights of the journey, with Bavarian traditions, live music, and plenty of shared toasts. But the experience is just as much about everything that comes before and after: crossing the Alps together, waking up somewhere new every morning, stopping wherever the view is worth it, and leaving room for whatever the road has in store for us.

We’ll have a planned route, but the journey will be shaped by the experiences we live together. We set off to reach Munich. We return with a story that belongs only to the crew.

The road is better when it’s shared. 🚐🍻🦎❤️